Data Cleansing
Data Cleansing
Many companies with the right intentions end up with a customer and prospect database that over time has become inaccurate leading to wasted resources and wrong insights!
Our data cleansing service ensures your most valuable asset is performing to efficiently and effectively.
We’ll run a health check for Free today
Before you spend money, we’ll run a cleanse for you free of charge and identify areas of concern, if there are any, make recommendations and tell you how to proceed and what it will cost.
Then the choice is yours! For more information on our data cleansing service email us at info@ukdataexperts.co.uk
Cleaning your base saves you money
First off we match your base and update inaccurate information, ensuring you can actively engage with your customer base and reach the right people at the right time.
Data is only useful if it is accurate. In fact if it isn’t accurate it can be positively damaging to your business. We ensure that names, email addresses, contact numbers and business information are correct, are up to date and are verified.
UK Data Experts also offer a manual cleanse service whereby our clients can benefit directly from our call centre facilities & experience. We can append and enrich the information that is most important to you, refresh any dated information and cleanse your entire customer, prospect or lapsed customer file(s).
A world of constant change
You can’t cleanse your base once and hope – for optimal success it’s imperative to constantly verify the information you hold.
The speed of change requires a smart solution and a strong data partner:
- Every 6 minutes a business moves location
- Every 4 minutes another business fails
- Over 5.7 MILLION business & employee details change each year
- Over 35% of named business information is incorrect within a year
- Over 14.7 MILLION entries are registered with the Telephone Preference Service (TPS)
- Over 1.1 million businesses are currently registered with the Corporate Telephone Preference Service (CTPS)
The Data Protection Act requires that as an organisation you keep data “accurate, and where necessary, up to date”. (Further information about your corporate responsibilities can be found online at the Information Commissioners Office – www.ico.org.uk.) We can help you do that.
Don’t wait for better results – contact us today
Start to plan your campaign success today with UK Data Experts – call us or e-mail us at info@ukdataexperts.co.uk
