Data Marketing
Data Marketing
These days every business can collect lots of data but unless you know how to carry out a proper analysis, how to work with big data, it’s of little practical use.
AT UK Data Experts we build insight into your prospect and customer bases which will help you to make more informed business decisions about sales acquisition, customer retention and life cycle strategies.
Data analysis
First up we can analyse the data you hold to see whether you are making the best use of your resources, and by doing so can build more effective campaigns for you. We’ll help you find more of your better customers from a world of prospects – future customers with the right behaviours, propensities and life time value.
Only by comparing and analysing your prospect base thoroughly can you optimise campaign returns by ensuring you’re targeting exactly the right audience.
Data Driven Marketing
Quite simply, we hold enhanced, fresh data on every business in the UK and our sophisticated solutions can give you detailed results which are of real use.
We identify prospects at decision maker level who have a higher propensity to purchase your products and services as they mirror image your existing customers. We ensure alignment between your prospect base in terms of company size and sector. So your sales teams can acquire exactly the type, size and value of customer you want – that’s an optimum return for your marketing spend!
Complete analysis
We can carry out a complete market analysis for you showing you the ‘size of the prize’ in your sector, starting with the profile of the target customer. We deliver geo-demographic business data from national, through territory level right down to individual decision maker.
So in a world of finite resources you can focus your efforts on one area of the country, one business type, one decision maker profile at a time, should you wish to do so.
We put you in control, with an understanding of your existing customer and future customer base.
Don’t wait for better results – contact us today
Start to plan your campaign success today with UK Data Experts – call us or e-mail us at info@ukdataexperts.co.uk
